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Scoring, movement and recommendations are connected to the portfolio dataset.

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Command Centre Portfolio Buyer 360 Sales Team Intent Map Action Centre Marketing AI Assistant

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Alex Morgan

Portfolio Director

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Buyer 360 directory

Buyer intelligence profile

Fatima Mehta

Budget AED 8,000,000-9,000,000 · RM: Chen Wei

WARM46% best match

Buying objective

investment

Buyer market

singapore

Purchase timeline

immediate

Original assignment

the yards

Next best action

Share the relevant brochure and payment plan

Buyer is engaged but not yet at peak intent — reinforce with targeted content.

Readiness 20/100 WARM

Declared preferences

What this buyer is looking for

green-spaceyachting

These declared preferences are combined with observed engagement to explain the project match.

Project affinity

The Yards46% best
  • Viewed 1 unit on YARDS
  • Directly engaged sales channel (call/WhatsApp) about YARDS
  • Visited YARDS pages 1 time
  • Opened YARDS email communications
  • Entered via a YARDS campaign
EVERMORE35%
  • Budget AED 8,000,000-9,000,000 fits EVERMORE's price band
  • Lifestyle preferences match: green-space
Dubai Maritime City35%
  • Budget AED 8,000,000-9,000,000 fits DMC's price band
  • Lifestyle preferences match: yachting
SIORA25%
  • Budget AED 8,000,000-9,000,000 fits SIORA's price band

Active alerts

  • [MEDIUM] BUDGET MISMATCH

    Buyer's declared budget (AED 8,000,000-9,000,000) does not overlap the assigned project's price band (AED 3,000,000-7,000,000)

Unified journey

Every signal in chronological context

9 recorded actions

Digital views

2

Content downloads

0

Direct conversations

1

Campaign & events

3

  1. 7/11/2026 · EMAIL OPEN · email open on YARDS (YARDS)
  2. 7/16/2026 · CAMPAIGN ENTRY · campaign entry on YARDS (YARDS)
  3. 7/20/2026 · UNIT VIEW · Viewed entry-level apartment (YARDS)
  4. 7/23/2026 · CALL · call on YARDS (YARDS)
  5. 7/27/2026 · PAGE VISIT · page visit on YARDS (YARDS)
  6. 7/28/2026 · EMAIL OPEN · email open on YARDS (YARDS)
  7. 8/5/2026 · EMAIL OPEN · email open on YARDS (YARDS)
  8. · · campaign entry on YARDS (YARDS)
8/13/2026
CAMPAIGN ENTRY
  • 8/15/2026 · CAMPAIGN ENTRY · campaign entry on YARDS (YARDS)