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Scoring, movement and recommendations are connected to the portfolio dataset.

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Command Centre Portfolio Buyer 360 Sales Team Intent Map Action Centre Marketing AI Assistant

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Alex Morgan

Portfolio Director

AM
Buyer 360 directory

Buyer intelligence profile

Anastasia Mehta

Budget AED 7,000,000-11,000,000 · RM: Marco Ferretti

HOT80% best match

Buying objective

end use

Buyer market

shanghai

Purchase timeline

exploring

Original assignment

the yards

Next best action

Call the buyer within 2 hours

High-intent buyer has gone without timely follow-up.

Readiness 100/100 HOT

Declared preferences

What this buyer is looking for

lifestylefamily

These declared preferences are combined with observed engagement to explain the project match.

Project affinity

The Yards80% best
  • Budget AED 7,000,000-11,000,000 fits YARDS's price band
  • Viewed 3 units on YARDS
  • Downloaded the YARDS brochure
  • Directly engaged sales channel (call/WhatsApp) about YARDS
  • Visited YARDS pages 1 time
  • Opened YARDS email communications
  • Entered via a YARDS campaign
  • Attended a YARDS event
SIORA35%
  • Budget AED 7,000,000-11,000,000 fits SIORA's price band
  • Lifestyle preferences match: lifestyle
EVERMORE35%
  • Budget AED 7,000,000-11,000,000 fits EVERMORE's price band
  • Lifestyle preferences match: family
Dubai Maritime City25%
  • Budget AED 7,000,000-11,000,000 fits DMC's price band

Active alerts

  • [HIGH] STALE HOT LEAD

    High-intent buyer has not received timely follow-up (144h since last contact)

  • [LOW] REPEAT UNIT VIEW

    Viewed the same unit type 3 times, indicating strong interest

Unified journey

Every signal in chronological context

12 recorded actions

Digital views

4

Content downloads

1

Direct conversations

4

Campaign & events

2

  1. 7/12/2026 · CAMPAIGN ENTRY · campaign entry on YARDS (YARDS)
  2. 7/17/2026 · CALL · call on YARDS (YARDS)
  3. 7/27/2026 · CALL · call on YARDS (YARDS)
  4. 7/30/2026 · PAGE VISIT · page visit on YARDS (YARDS)
  5. 8/6/2026 · UNIT VIEW · Viewed entry-level apartment (YARDS)
  6. 8/7/2026 · CALL · call on YARDS (YARDS)
  7. 8/17/2026 · UNIT VIEW · Viewed entry-level apartment (YARDS)
  8. · · brochure download on YARDS (YARDS)
8/17/2026
BROCHURE DOWNLOAD
  • 8/19/2026 · CALL · call on YARDS (YARDS)
  • 8/19/2026 · EVENT ATTENDANCE · event attendance on YARDS (YARDS)
  • 8/24/2026 · UNIT VIEW · Viewed entry-level apartment (YARDS)
  • 8/24/2026 · EMAIL OPEN · email open on YARDS (YARDS)