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Scoring, movement and recommendations are connected to the portfolio dataset.

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Command Centre Portfolio Buyer 360 Sales Team Intent Map Action Centre Marketing AI Assistant

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Alex Morgan

Portfolio Director

AM
Buyer 360 directory

Buyer intelligence profile

Sofia Khan

Budget AED 5,000,000-9,000,000 · RM: Layla Haddad

HOT90% best match

Buying objective

end use

Buyer market

mumbai

Purchase timeline

3 6 months

Original assignment

the yards

Next best action

Call the buyer within 2 hours

High-intent buyer has gone without timely follow-up.

Readiness 84/100 HOT

Declared preferences

What this buyer is looking for

familyinvestment

These declared preferences are combined with observed engagement to explain the project match.

Project affinity

The Yards90% best
  • Budget AED 5,000,000-9,000,000 fits YARDS's price band
  • Lifestyle preferences match: investment
  • Viewed 2 units on YARDS
  • Directly engaged sales channel (call/WhatsApp) about YARDS
  • Entered via a YARDS campaign
  • Attended a YARDS event
SIORA35%
  • Budget AED 5,000,000-9,000,000 fits SIORA's price band
  • Lifestyle preferences match: investment
EVERMORE35%
  • Budget AED 5,000,000-9,000,000 fits EVERMORE's price band
  • Lifestyle preferences match: family
Dubai Maritime City35%
  • Budget AED 5,000,000-9,000,000 fits DMC's price band
  • Lifestyle preferences match: investment

Active alerts

  • [HIGH] STALE HOT LEAD

    High-intent buyer has not received timely follow-up (288h since last contact)

  • [LOW] DUPLICATE OUTREACH

    Buyer received multiple direct outreach touches within 24 hours; coordinate before the next contact

Unified journey

Every signal in chronological context

12 recorded actions

Digital views

2

Content downloads

0

Direct conversations

5

Campaign & events

5

  1. 7/11/2026 · CALL · call on YARDS (YARDS)
  2. 7/13/2026 · EVENT ATTENDANCE · event attendance on YARDS (YARDS)
  3. 7/18/2026 · CAMPAIGN ENTRY · campaign entry on YARDS (YARDS)
  4. 7/19/2026 · EVENT ATTENDANCE · event attendance on YARDS (YARDS)
  5. 7/23/2026 · UNIT VIEW · Viewed entry-level apartment (YARDS)
  6. 8/5/2026 · CALL · call on YARDS (YARDS)
  7. 8/7/2026 · CAMPAIGN ENTRY · campaign entry on YARDS (YARDS)
  8. · · whatsapp message on YARDS (YARDS)
8/9/2026
WHATSAPP MESSAGE
  • 8/10/2026 · CALL · call on YARDS (YARDS)
  • 8/13/2026 · WHATSAPP MESSAGE · whatsapp message on YARDS (YARDS)
  • 8/18/2026 · EVENT ATTENDANCE · event attendance on YARDS (YARDS)
  • 8/19/2026 · UNIT VIEW · Viewed entry-level apartment (YARDS)